Marketing Manager
Full Time • Charlottesville
Benefits:
- 401(k)
- 401(k) matching
- Bonus based on performance
- Dental insurance
- Donation matching
- Employee discounts
- Flexible schedule
- Free food & snacks
- Health insurance
- Help or transport service
- Opportunity for advancement
- Paid time off
- Parental leave
- Training & development
- Tuition assistance
- Wellness resources
About Extraordinary Brands
Extraordinary Brands is a dynamic, multi-brand franchisor supporting a growing portfolio of leading boutique fitness and wellness brands, including CycleBar, Rumble Boxing, Neighborhood Barre and Row House. We’re building something extraordinary, and we’re doing it with a high performing, dispersed team across the country that thrives on collaboration, creativity, and hustle.
Position Overview
The Marketing Manager is a hands-on, execution-driven role responsible for owning organic social media, email marketing, community engagement, brand-level copywriting, and field marketing facilitation across assigned brands within the Extraordinary Brands portfolio. This role bridges brand strategy and local execution, translating national campaigns into clear, actionable guidance and assets for franchisees in close partnership with franchise business coaches.
Key Responsibilities
The Marketing Manager will be responsible for the following:
- Own execution of organic social media, email marketing, and brand-level copywriting across assigned brands
- Support the planning and rollout of brand campaigns by translating strategy into clear executional needs, assets, and timelines
- Facilitate field marketing efforts by helping franchisees understand what to execute, when, and how at the local level
- Partner closely with franchise business coaches to identify brand-aligned local initiatives and support studio execution
- Source, curate, and organize studio-generated content to support social, email, and digital channels
- Coordinate with internal creative and digital resources to ensure timely, on-brand asset development and deployment
- Ensure all marketing activity aligns with approved brand standards, frameworks, and tone of voice
- Support omnichannel campaigns by providing copy, content inputs, and localized assets (without owning paid media execution)
- Track performance of organic social, email, and campaign initiatives and share insights on engagement and effectiveness
- Present marketing plans, campaign rollouts, and performance updates to internal teams and franchise audiences in a clear, confident, and compelling manner
- Collaborate cross-functionally with operations and leadership to support broader business objectives
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field
- 4–7 years of marketing experience, ideally in a franchise, multi-brand, or consumer-facing environment
- Strong copywriting skills across social, email, and brand marketing contexts
- Experience owning organic social media and community engagement
- Comfort working in franchisee-facing or field-support roles
- Highly organized, execution-focused, and comfortable managing multiple priorities
Additional Requirements
- Ability to manage multiple priorities across brands in a fast-paced environment
- Willingness to travel occasionally for brand or leadership meetings
- Strong attention to detail and commitment to brand standards
- Monday–Friday onsite schedule
- Ability to lift and transport light materials for photo/video shoots
- Occasional travel for brand events or franchise support
- All candidates are subject to a criminal background screening as a condition of employment.
Equal Employment Opportunity Statement
Extraordinary Brands is an equal opportunity employer committed to creating a diverse and inclusive workplace. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other legally protected classification.
Applicants requiring reasonable accommodation during the application or hiring process should contact: HR@ExtraordinaryBrands.com
Compensation: $60,000.00 - $90,000.00 per year
Premium Service Brands
Premium Service Brands is a leader in the home service franchising industry dedicated to maintaining and beautifying homes, businesses, and communities. Based in Charlottesville, VA, we set the industry standard for comprehensive training and ongoing support to over 1,000 franchise locations that deliver unparalleled quality through nine distinct brands: 360° Painting ® , ProLift Garage Doors ® , Maid Right ® , House Doctors ®, Kitchen Wise & Closet Wise ®, Window Gang ®, Rubbish Works ®, Rooterman ®, and The Grout Medic ®. Premium Service Brands’ concepts have been recognized as top franchises in the nation by Entrepreneur magazine and share a similar end user, exponentially multiplying the opportunities in cross-brand business growth.
The Team: We are a dynamic mix of marketing, business, finance, and HR professionals building and inspiring a rapidly-expanding franchise network. We value authenticity, hard work and creativity. Our team thrives on self-motivation, innovation, and collaboration. We offer employees the opportunity to drive real, life-changing growth that supports local communities and empowers small business owners.
The Impact: We live by our values and offer employees the opportunity to drive real, life-changing growth that supports local communities and empowers small business owners to Live Extraordinary!.
We are excited and committed to find the right person for this rewarding career journey.
(if you already have a resume on Indeed)
Or apply here.
Growth Opportunities
Paid Time Off
Collaborative Culture
Medical, Dental & Vision
401K MATCHING
Work/Life Balance